I’m Hendra, based in Indonesia, exploring the quiet edge of technology and feeling, crafting experiences that whisper before they speak

By blending research and intuitive design, I turn insights into clean, functional interfaces that balance beauty and usability for apps, websites, and SaaS platforms.

Made with Curiosity & Care

A collection of projects where thoughtful research meets playful exploration to create intuitive, human centered experiences.

Strategic Corporate Brand Identity

Flash Accountant is a financial consulting firm that provides comprehensive accounting, audit, and corporate services. The client sought a refined brand identity system that communicated trust, clarity, and innovation

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Strategic Corporate Brand Identity

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Strategic Corporate Brand Identity

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Homeowner Listing Management – Pinhome App

Mobile feature that lets Indonesian homeowners quickly list and verify properties, with smart pricing tips and real-time buyer chat for a fast, trusted selling experience.

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Homeowner Listing Management – Pinhome App

Mobile feature that lets Indonesian homeowners quickly list and verify properties, with smart pricing tips and real-time buyer chat for a fast, trusted selling experience.

See the project

Homeowner Listing Management – Pinhome App

Mobile feature that lets Indonesian homeowners quickly list and verify properties, with smart pricing tips and real-time buyer chat for a fast, trusted selling experience.

See the project

Lugo Channels, Groups & Bots Redesign

A streamlined, intuitive messaging hub that makes discovering channels, joining groups, and engaging with bots simple, seamless, trustworthy, and enjoyable every day

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Lugo Channels, Groups & Bots Redesign

A streamlined, intuitive messaging hub that makes discovering channels, joining groups, and engaging with bots simple, seamless, trustworthy, and enjoyable every day

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Lugo Channels, Groups & Bots Redesign

A streamlined, intuitive messaging hub that makes discovering channels, joining groups, and engaging with bots simple, seamless, trustworthy, and enjoyable every day

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Kummute App – Seamless Cross Border Taxi Booking

Designing a mobile booking experience that makes licensed cross-border travel between Singapore and West Malaysia safe, transparent, and effortless, ensuring reliable drivers and smooth, worry free journeys for every passenger

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